YooLotto

Most of us have bought at least one lottery ticket in our lives, and a whopping 57% of Americans play the lottery at least once a year. But unfortunately, hundreds of millions of dollars in lottery winnings—including a $4.1 million Texas jackpot in 2011—go unclaimed each year due to misplaced or forgotten tickets. Introducing YooLotto, the first and only app that allows lottery players to manage their tickets and receive personalized, real-time drawing results direct to their smart phone. And whether you’ve won $10 or $10,000, YooLotto’s patent-pending technology tells you where the closest retailer is to collect your winnings and try your luck again.

DOING BUSINESS WITH US

 70 million Americans – nearly 60% – play the lottery at least once a year, and of those, more than 70 million own smart phones. YooLotto is the new, must-have app for lottery players, as well as the retailers and brands who want to connect with this profitable segment of the market. YooLotto’s patent-pending technology helps lottery players manage their tickets and receive personalized, real-time drawing results directly to their smart phone. In addition, YooLotto leverages location-awareness technology to guide these players to the closest YooLotto-sponsored retailer where they can collect their winnings and claim great offers from their favorite brands.Convenience Stores and Other Lottery Retailers YooLotto provides its retail partners such as 7-Eleven with a best-in-class mobile solution for targeting lottery players, who also happen to be the highest value customers for convenience stores. On average, a lottery player spends nearly three times as much as a non-lottery player each time he/she comes in to the store. As a participating YooLotto retail partner, your store will be featured as a preferred YooLotto redemption center within the players’ ticket notification. YooLotto also works closely with its retail partners to promote the application through co-branded, in-store POP signage and collateral, as well as in its offline and digital marketing communications campaigns where appropriate. To learn more about becoming a YooLotto preferred retail partner, please click here. Mobile Coupons In 2012, 20% of all smartphone owners redeemed mobile coupons; by 2013, that figure is expected to jump to 30%, according to Microsoft. To capitalize on this growing trend and to make sure lottery players always feel like winners, retailers and in-store brands can take advantage of YooLotto’s intuitive coupon platform to deliver discounts on players’ favorite products. This platform allows YooLotto to integrate seamlessly with almost any retail point-of-sale system for real-time, fraud-free redemption and tracking. In addition, YooLotto helps its partners create customized offers based on a lottery players’ purchase history, product preferences, the time of day he/she is redeeming the coupon, and other demographic and psychographic factors. If you have a product or brand that you’d like to promote with YooLotto, please contact us. InvestorsYooLotto is the first product from E SQUARED Tech, Inc., a Dallas-based company founded by entrepreneurs Eric Yoo and Elmer Cha. A member of the 2012 Class at the renowned Tech Wildcatters incubator, YooLotto is raising the remaining half of the seed round and will begin Series A financing in 2013. If you are interested in discussing investment opportunities with YooLotto, please contact us.